Tag Archives: marketing

Two days until launch!

Hello everyone ! FINALLY…..The Birthday Genius is almost here ! This coming Saturday on 14 December, we will be officially launching the The Birthday Genius live from Melbourne’s Federation Square. It’s been an interesting journey – when we started this out, we originally thought it would take us nine weeks – yep, NINE WEEKS to launch this mobile app. […]

Seven Things I Did Not Know About App Development….Until I Developed An App

Hello all, Last week we premiered one of the really neat functions of this app – the ‘Select Many Friends’ feature….and I got some very interesting feedback ! Some did say that this was indeed ‘lazy & impersonal’ – some also took the feature and added to it…in fact they came up with more fantastic ideas. After […]

Week 5 – Stuck in a rut, or just having a bad day?

<start rant> I really should have thought this through. I asked for suggestions on what I should call my app and got a tonne of responses. Some of them were really clever, and that’s where the problems started. I started to over-analyse again. I went to my friends and family to talk it over with […]